How to Choose the Right Jewelry Store?



Are you still looking for the right place to buy your perfect engagement ring from?

Does jewelry shopping make you anxious and nervous?

Well, you are not the only one. Most people out there get nervous when it comes to buying jewelry. Jewelry is expensive and most people buy it hoping it will last them more than a lifetime.

The right jeweler can make things super easy for you. They can help you find the right piece of jewelry at the best price. They can also show you how to properly care for your piece of jewelry and make it a lasting investment.

How to Choose the Right Jeweler?

Stumbling upon the right jeweler requires a bit of luck and a lot of scouting. There are plenty of great jewelers out there and it is only a matter of time until you find one. Following our suggestions below can help you get a step closer.

Always Ask For Recommendations

Never underestimate the power of social connections, especially when it comes to shopping for jewelry. Ask your grandma, your cousins, your in-laws, your friends, etc, about their jewelers and visit them to see if they are who you need.

The jewelry industry is very relationship-driven and there is no better form of publicity than word of mouth. So, it’s time to make use of your social skills and start asking.

Pay attention to Reviews

The best way to vet your jeweler is by assessing their online reviews. If your jeweler has a bad rating it’s a problem. If they don’t have a listing, to begin with, it’s an even bigger problem.

You would not want to make a huge investment only to get cheated. Always buy your jewelry from authentic and certified jewelers who have good online reviews.

Is The Jewelry Store JA Recognised

Apart from online reviews it always pays to check if your preferred jewelry store is recognized by the JA. The JA stands for Jewelers of America.

You can always know which jewelry store is J. A certified by the J logo at their door. Jewelers of America actively educate jewelers and keep them informed. It is our strong recommendation to shop from JA-recognized jewelry stores only.

Look For A Jeweler With Stellar Credentials

When shopping for diamonds and other precious gems, it is important to find a jeweler with good credentials.

A Graduate Gemologist (GG) from the Gemological Institute of America is a credential known worldwide. This particular credential is what goes into the makings of senior and highly reputable jewelers.

In this particular program, Gemologists gain detailed knowledge and understanding about precious gemstones and diamonds. The AJP or Accredited Jewelry Professional is another similar credential that is issued by the GIA.

Shopping from jewelry stores with GIA-certified jewelers will always assure quality jewelry and expert opinions.

Commitment to Customer Service

JA member jewelers are obligated to function via a code of professional practices. So you can shop from these stores without any worry. Customer support is part of that code and something you should focus on.

It is always important to vet your jewelry store. Do they provide discounts and offers? How good are they with customer service and warranties? A good jeweler should make things easy for you and provide a memorable shopping experience.

A Good Jeweler Always Educates

No one appreciates the worth and value of your jewelry more than your jeweler. A good jeweler would always educate you about every aspect of your jewelry.

Your jeweler’s advice can get you the best deal. For instance, your diamond’s price is dependent on the 4Cs (Cut, Clarity, Color, and Carat Weight).

Anyone would assume that selecting a diamond with the highest grades when it comes to the 4Cs would account for the best buy. This is not the best choice in all situations.

A good and reliable jeweler would always tell you to go for the best cut quality. But when it comes to Color and Clarity choosing an eye-clean diamond is a better option. Also, while assessing the cut quality of fancy-shaped diamonds like a Pear Cut diamond, it is recommended to consider the depth %, table %, and length to width ratio. The reason behind this is because the GIA does not grade the

cut quality of fancy cuts.

This is exactly the kind of advice you need from your jeweler. Simple and effective advice like this will have a significant effect on your purchase.

Don’t Rush to Discounts

Buying jewelry is different from buying clothes at a sale. So, when you see jewelry stores giving 50% discounts on premium pieces of jewelry, know that there is something wrong. It is always best to avoid such crazy discounts.

Always Buy Certified Jewelry

Organizations like the American Gemological Society, Gemological Institute of America, The European Gemological Laboratory rate the quality of your diamonds.

It is recommended to only buy diamonds with certifications. As we mentioned before, your jeweler’s advice can be helpful, but you still need to know if what you are buying is legitimate or not.

These certifications also come in handy when it comes to selling your diamonds.

Post Sale Services

A good jeweler offers post-sale services, like routine cleanings and cosmetic repairs. Getting a jewelry appraisal is also something a good jeweler would recommend and encourage.

Any good jeweler will not simply look to make a sale but build a long-term relationship.

Trust Your Instincts

At the end of the day, you have got to go with your gut. If you feel something is not right then you have every right to not go ahead with the deal.

Things like hesitating to answer questions or refusing to show certifications are clear red flags. There are a host of very good jewelers out there, you will always find someone else.

Buying your Jewelry Online

Buying jewelry online is safe and becoming a fast-growing trend. There are a few things you should keep in mind to check the authenticity of the site.

  • Reviews are the key in this situation. Always buy your jewelry from a site that has a substantive number of good reviews.
  • Verifying the methods of payment is another way to check for authenticity. If your online jewelry store has common methods of payment, it is a good thing.
  • A functional and legitimate online jewelry store will have a wide range of products. They will also have a wide range of prices.
  • Checking certifications and seller credentials is a good way of verifying the online store’s authenticity.

Finding the Right Jeweler

Our website is the best way to connect with local jewelers. If you are looking for any piece of jewelry,

– log in

– fill in your queries and answer a few questions

– our unique algorithm finds you a host of jewelers around you

– take your pick and connect with them virtually.

Jewel Hero is the best possible way to find local jewelry stores. So what are you waiting for? Log in today to find the perfect jewelry store near you.


The author fashionsizzle