Sean Zanni / Patrick McMullan via Getty Images
The first time people saw Bad Bunny in a dress, some thought it was a stunt. If you’ve been paying attention, however, it’s clear this is bigger than just a fashion statement. His reasoning is rooted in his identity — not his image. In a 2022 interview with Harper’s Bazaar, he explained it this way: “I don’t do it to become more famous or to call attention or to disrespect anyone … I just know who I am.”
His love of feminine fashion started young. As a kid in Puerto Rico, he remembers eyeing the women’s section and thinking the clothes looked better. “They would always fit me so much better, and they had so much different variety,” he said.
That sense of curiosity never left — it just had to wait. He also shared that as he got older, society started showing him what was “acceptable,” and it was clear that wearing dresses didn’t fit the mold of masculinity he was expected to follow. He, however, decided that fitting the mold didn’t matter to him anymore.
For Bad Bunny, wearing a dress is about his freedom as both an artist and a person.
According to Bad Bunny, he reached a point in his career where he felt that he had the freedom to do whatever he wanted. He admitted that part of the reason he can freely wear a dress is because of the successful platform he built for himself.
“To a point, the fame and where I am gives me the confidence to do all of these things,” he told Harper’s Bazaar. “I’m taking advantage of this moment in my life when I can do whatever I want and wear what I want.”
That freedom wasn’t always there. “Maybe at the very beginning of my career, I tried to pretend I was someone that I’m not,” he admitted. “But I learned that that’s the way artists lose themselves … They forget about themselves and invent a fictitious personality.”
For Bad Bunny, dressing without limits isn’t just about style — it’s about survival. He’s reclaiming who he is, not just performing who the industry expected him to be.
And let’s be real: When you’re selling out stadiums and topping global charts, you’ve earned the right to show up fully. The fashion choices are bold, but they’re also deeply personal.
