The House is thrilled to announce Jimin from BTS as new Dior global ambassador. BTS member Jimin is the newest global brand ambassador for Dior. The artist joins fellow K-pop artists BLACKPINK’s Jisoo, EXO’s Sehun and Astro’s Cha Eunwoo, after BTS signed with Louis Vuitton as a group two years ago in April 2021 — a partnership that has now ended.