Saturday, December 11th, 2021 (Inglewood, CA) – Baby2Baby, the national nonprofit that has distributed over 200 million diapers and other basic essentials to families in need over the last decade, welcomed hundreds of children and their families to a special holiday distribution event at SoFi Stadium where they provided warm clothing, winter coats, healthy snacks, blankets, groceries, soap, shampoo, diapers, toys and more to families in the Inglewood area who have been severely impacted by the pandemic. Baby2Baby ambassadors and supporters Jessica Alba, Eiza González, Chrissy Teigen, John Legend, Vanessa Bryant, Ali Wong, Julie Bowen, Chriselle Lim, Rachel Zoe, Emma Grede, Jennifer Meyer, Monique Lhuillier, Sara Foster and more were on hand to distribute these critical items, along with presents and sweet treats, to bring some holiday cheer to deserving families during this unprecedented time.
“Baby2Baby Hosts Holiday Party Presented by FRAME and That’s It.”
The event was presented by FRAME and That’s it. who helped make this incredible day possible for children who would otherwise go without the basic essentials and holiday joy they deserve. Children in attendance were also treated to visits with Santa and exclusive tours of the SoFi Stadium field.
“For parents devastated by the pandemic, providing basic essentials is a struggle and buying holiday gifts is not an option”, shared Baby2Baby Co-CEOs Norah Weinstein and Kelly Sawyer Patricof. “The families we serve have faced unimaginable challenges since the COVID crisis began, and we are so thrilled to be able to host this incredible day at SoFi Stadium and provide children with the critical items they need, plus the toys and special holiday experience they deserve.”
“I am always so proud to be part of this special day with Baby2Baby and give the children we serve such an unforgettable holiday experience and the basic essentials they desperately need,” shared Baby2Baby Ambassador and The Honest Company Founder, Jessica Alba. “We are so grateful to FRAME and That’s it. for making this day possible for hundreds of children and families impacted by the pandemic, especially after such a challenging year.” STILL PENDING APPROVAL
About Baby2Baby: Baby2Baby, a non-profit organization led by Co-CEOs Kelly Sawyer Patricof and Norah Weinstein, provides children living in poverty with diapers, clothing and all the basic necessities that every child deserves. In the last 10 years, Baby2Baby has distributed over 200 million items — more than any organization of its kind — to children in homeless shelters, domestic violence programs, foster care, hospitals and underserved schools as well as children who have lost everything in the wake of disaster. Since the COVID-19 crisis began, Baby2Baby has distributed over 100 million items to families in need, serving over one million children across the country impacted by the pandemic. To learn more about Baby2Baby please visit www.baby2baby.org
About FRAME: FRAME is an American fashion brand renowned for its collections in denim, cotton, leather and cashmere. The company’s founders Erik Torstensson and Jens Grede strive to design a modern versatile wardrobe through signature denim fits, cotton shirting and coveted leather pieces. Since the brand’s inception in 2012 in Los Angeles, California, FRAME has evolved from making handcrafted denim to offering ready-to-wear and accessories collections in the finest natural materials. FRAME is committed to sustainable and fair manufacturing practices, balancing profit with a commitment to people and planet. Today, FRAME is sold through its own retail stores and e-commerce as well as through leading department stores and boutiques across the world.
About That’s it: That’s it. is dedicated to making delicious, convenient, plant-based super snacks from only the purest ingredients, and completely free from the top 12 allergens. Since 2012, it has been innovating the natural foods category in the United States with its portfolio of simple and nutritious snacks made from real, whole foods. That’s it. transparently makes Snacks Without Secrets, with all items containing six ingredients or less. Its flagship Fruit Bars, now the #1 fruit bar in America, contain only fruit. That’s it. You can find That’s it. nationwide at your local Starbucks, at major retailers such as: Target, Whole Foods, Costco, 7-Eleven, Walmart, VONS, CVS and Kroger, and online at Amazon and www.thatsitfruit.com. Learn more on Instagram and Facebook.