For the first time since 2002, Gisele Bundchen is not the world’s highest-earning model. Kendall Jenner, 22, steals the top spot by making $22 million year for 2017. “With social media, there are more opportunities to create your own content and use your voice,” said Ivan Bart, President at IMG Models. “The stars are using it.”
- Kendall Jenner. $22 million.
- Gisele Bündchen. $17.5 million. Indigital.
- Chrissy Teigen. $13.5 million.
- Adriana Lima. $10.5 million.
- Gigi Hadid. $9.5 million.
- Rosie Huntington-Whiteley. $9.5 million. InDigital.
- Karlie Kloss. $9 million.
- Liu Wen. $6.5 million.
Kendall Jenner has 85 million instagram followers, so she is able to advertise brands , and increase her influence.The reality star has deals with Estée Lauder, La Perla and Adidas, along with revenue from being a reality star and her Kendall + Kylie clothing line with her sister.
Giselle Bundchen came in second on the list bey making $17.5 million. She received revenue from her Carolina Herrera fragrance and Arezzo shoes along with Vivara jewelry.
Chrissy Teigen was 3rd on the list by making $13.5 million. She has receive from deals with beyond fashion, along with icome beverage brands such as Vita Coco and Smirnoff.
Adriana Lima made $10.5 million.
Full figured model Ashley Graham was No. 10; on the list by making $5.5 million. She has used social media platform to built her own audience instead waiting to be booked for editorial shoots. She has her own fashion lines for Addition Elle, Dressbarn and Swimsuits For All, . She is also in campaigns for Lane Bryant and H&M.
Liu Wen is the only nonwhite model among the top 10, she made No. 8; $6.5 million .
The fashion industy is slowly changing A recent survey by FashionSpot found nonwhite models accounted for more than 30% of the models cast in Fall 2017 advertising campaigns for the first time, meaning models of color are now booking not just low-paying catwalks but lucrative adverts, too.
Joan Smalls, Taylor Hill, Candice Swanepoel and Lily Aldridge, all made around $5.5 million .